About Us

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HJ Digital Origin Story

We started out building websites for local real estate teams and small brokerages. Over the past twenty years, we’ve learned what really moves the needle: clear messaging, personal connections, and timely follow-up.

As we grew, we expanded into content creation across every medium — from blog posts to programmatic video. We’ve led digital campaigns for regional chains, government agencies, and service professionals alike. But we kept seeing the same pattern: manual processes, slow feedback loops, and missed leads were holding clients back from reaching their full potential.

That’s when we decided to build a new kind of agency — one that combines seasoned marketing instincts with cutting-edge AI and automation. Today, we bring both to every project, so our clients never have to worry about missed opportunities again..

We put AI at the heart of every marketing solution

Our experienced marketers, designers, creatives, and data experts leverage intelligent automation to deliver strategies and growth you can measure. We combine the insights and speed of AI with human creativity and oversight to produce marketing solutions that are original, impactful, and scalable.

Our Mission

HJ Digital Inc.’s mission is to combine the power of creativity, data, and AI to deliver smart, human-centered advertising and marketing solutions—built on a relaxed, authentic sales culture that values relationships over pressure and strategy over scripts.

Our mission is simple: to help businesses build a strong foundation and grow with confidence. From branding and websites to digital campaigns and media strategy, HJ Digital is a full-service advertising agency dedicated to creating results-driven marketing—the human way.

Our Values

We treat your goals as our own. Every plan, every campaign and every feature we build starts with: “How will this help you win?”

You see exactly what we do and why. We share real-time dashboards, clear reports and honest recommendations. No jargon. No hidden fees.

We don’t chase trends. We set them by blending two decades of marketing experience with the fastest-moving advances in AI.

We work as an extension of your team. From weekly check-ins to live dashboards, you’re always in the loop.

We measure our success by one thing: the impact on your bottom line. If your leads, conversions or revenue aren’t rising, we keep iterating until they do.

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OUR TEAM

Meet The Experts Behind Success

Cheri Alguire is the CEO and Co-Founder of HJ Digital, where she oversees operations, strategy, and client performance across a growing portfolio of AI-powered digital marketing campaigns. A highly sought-after executive business coach and marketing strategist, Cheri has helped thousands of entrepreneurs, real estate professionals, and small business owners 10x their income and cross the million-dollar commission threshold. Her coaching career emerged from the trenches—working with professionals who needed more than motivation: they needed systems, accountability, and someone who could guide them through real transformation. That hands-on, results-driven mindset fueled her co-founding of HoopJumper, a company built to deliver branding and web solutions that solved real marketing challenges. Over the past 20 years, she has helped shape HoopJumper into a trusted agency known for quality, care, and execution. Today, as HJ Digital rises to meet the next era of marketing, Cheri leads from the front—combining human insight with data, automation, and AI to ensure clients not only keep up with change, but capitalize on it.

Cheri Alguire

CEO, Director of Operations

Tricia Conwell

Director of Sales and Strategy

Tricia Conwell is the Director of Sales and Strategy and Co-Founder of HJ Digital, where she brings together decades of media expertise, strategic vision, and a storyteller’s instinct to drive powerful results for clients. With a degree in Communications and Media Management, Tricia built a dynamic career across every major advertising channel—from direct mail and billboards to television, radio, and digital. Her ability to connect the right message with the right audience has made her a standout in both traditional and programmatic advertising. After rising to the top at a national media company, Tricia joined forces with the heads of HoopJumper to co-found HJ Digital, bringing her talent for sales strategy, creative alignment, and campaign performance to a company built for the future. Now, as HJ Digital leads the next wave of AI-powered marketing, Tricia ensures every client story cuts through the noise—strategically placed, smartly crafted, and impossible to ignore.

Brett Miller

Creative Director

Brett Miller is the Creative Director and Co-Founder of HJ Digital, where he leads the agency’s vision for high-impact, analytics-driven advertising powered by emerging AI technologies. Known for his ability to fuse strategy with creative clarity, Brett helps clients cut through the noise with custom branding and digital solutions that actually convert. His journey began in the early days of web development, where his background in computer graphics and personal marketing quickly positioned him as a go-to expert for professionals seeking an edge online. After leading digital strategy at a top national advertising agency, Brett saw a need for a company that would truly “jump through hoops” for its clients—offering not just websites, but real partnership. That vision became HoopJumper, which has now thrived for over 20 years by staying true to its mission: high quality, responsive service, and real results. Today, that same client-first DNA drives HJ Digital, the evolution of HoopJumper built for the AI-powered future—where Brett continues to champion bold ideas, hands-on creative, and a relentless focus on client success.

Why work with HJ DIgital?

Results You’ll See

Clear Roadmaps

You know what we’re doing and why, from day one.

Easy Reporting

Reports you can read and act on, without translation

Fast Wins

Quick improvements in leads and visibility in your first month.

Long Term Growth

A continuous cycle of innovation and optimization.

JOIN US

Ready to grow the smart, creative, human way?

Unlock your business potential with our tailored digital marketing strategies. Let’s achieve remarkable.

Testimonials

TRUSTED CLIENTS

Get Started with a Free Consultation

See how businesses thrive with HJ Digital innovative strategies and exceptional results.

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CLIENT SATISFIED
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Marin Sonoma Mosquito Vector Communications Lead

As a Public Information Officer , I can confidently say that working with HJ Digital, Inc. has been a fantastic experience. Their expertise in digital marketing has truly elevated our outreach efforts, and we’ve seen the difference in both engagement and reach.

San Leandro Unified School District Administrator

Working with Tricia Conwell, Director of Sales and Strategy for HJ Digital, has been a game-changer for our district. She has dramatically increased the exposure of our enrollment and hiring promotions, ensuring our limited dollars stretch further than we thought possible.

County of Marin Election Technician II

Any day I get to meet with Tricia is a good day because she brings an incredibly deep knowledge of the digital marketing landscape that elevates every meeting and her energy and passion is infectious. I loved that all I had to do was give her our core messages and some general directives for art and her team used their creativity to turn those core messages into high impact video and display ads.